At Women's Fitness Company, we strive everyday to support and empower women to change their lives through fitness and education. We do this by focusing on relationships with you, our member and by providing the highest quality of service and the most knowledgeable staff in the valley. You do not have to feel alone in reaching your fitness goals because everything we do starts and ends with you!
For example, these magazines may want to look at one of their likely advertisers, Athleta. The clothing line that specializes in stretchy yoga wear came under fire last year when it had decidedly non-plus-size models display the line’s plus-size clothing. Athleta followed up an apologetic statement by adding some non-“straight-size” non-supermodels to its latest clothing line, and receiving accolades from catalogue readers on Twitter.
The ’90s turned toward a lot more talk about “fat-blasting” in the Snackwell’s/heroin chic era. But as the new millennium dawned, front cover messages started to sway from scolding to encouraging. Which makes sense: Why would someone want a magazine to yell at them? That’s why the current crop of women’s health magazine headlines stress taking time for yourself over how flat your abs might get. As Elizabeth Goodman, editor-in-chief of Shape magazine, explained via email: “As a women’s magazine, it’s our job to help women be their best selves—both inside and out. However, we don’t want to set the standard for normal or tell women what normal is; we want to encourage women to find and be proud of their normal… Our approach with our readers is not to judge or demand, just to inspire and support.”
If you usually head to the gym after work, take heed: Mental exhaustion can make you feel physically exhausted, even when you have plenty of energy, reports a Medicine & Science in Sports & Exercise study. When people played a brain-draining computer game before exercising, they reported a subsequent workout as being harder, yet their muscles showed the same activity as they did doing the same workout after an easy mental game. So if you think you can’t eke out those last 10 minutes on the rowing machine, remember: You can! [Tweet this motivation!]
Energy and protein supplementation was most often associated with weight gain of women, and often targeted pregnant women with suboptimal weight. For pregnant women, energy and protein supplementation modestly increased maternal weight (86–90). Other maternal outcomes were not frequently reported, and were often secondary objectives of protein-energy supplementation interventions (33, 88). Many studies reported on infant health outcomes, including reductions in low birth weight and preterm births (19, 89–91). Adequate energy and protein intake was also relevant for interventions targeting the prevention of excessive gestational weight gain of overweight and obese pregnant women. These interventions restricted dietary energy intake of overweight women during pregnancy and resulted in reduced excess weight gain during pregnancy but had no impact on pregnancy-related hypertension and pre-eclampsia (19, 88).
Nutritionists recommend choosing a rainbow of fruits and vegetables because each one provides a unique blend of nutrients. Within the color spectrum, yellow or orange veggies are great sources of vitamin A for skin and eye health and better immunity against infection. At the top of the list are carrots, sweet potatoes, pumpkin, and the many types of squash. While it takes just one whole carrot or six baby carrots to make one serving (one-half cup), you’ll need only half a starchy sweet potato.
The tiny gender differences in minerals other than calcium and iron depend on body size. But while the dietary requirements for selenium fit this rule, men may benefit from supplements of about 200 micrograms a day, a level about four times above the RDA. That's because both a clinical trial and an observational study suggest that selenium may reduce the risk of prostate cancer. It's far from proven, but it's something for men to consider.
I subscribed to this magazine thinking it would be about health, fitness, and above all, working out. The headlines on the cover seemed to suggest that was true, with the biggest fonts advertising things like "flat abs now" and "maximize your workout". In reality, the content of the magazine is mostly beauty (how that counts as "health" is beyond me) and weight-loss. Oh, the endless, endless articles about "burn more fat!" "three new foods that will help you burn fat!" "drop pounds with this easy exercise!" I don't need to lose weight and I found that these articles just played into my growing impression, as issue after issue dropped on my doormat, that the magazine views women as vapid, stereotypical beings whose only desire is to look good, whether through exercise (almost inevitably restricted to cardio and yoga), the "right" work-out clothes (really?) or knowing what dress is in fashion or what color make-up to buy. If you enjoy that sort of thing, that's fine- it is essentially one step above Cosmopolitan on the seriousness scale. If you're looking for actual information about working out and building muscle, know that Women's Health magazine is barely aware that these things exist, and when it does, it will come wrapped in the form of "ten minutes a day to tone your bum like a super-model!" or something equally cringe-inducing.
Women’s health magazines have always highlighted female celebrities at the peak of fitness: workout guru Jane Fonda next to a headline shouting “Perfect Your Body” on a 1987 Shape cover is a classic example. Peering at the local magazine counter this month, I noticed a lot of women’s health magazine still had life- and body-empowering messages, but they stressed the mental gains over the physical: “Your Best You!” next to Brooke Shields on the cover of Health; “Hot & Happy!” aside E!’s Maria Menounos. Shape magazine now even has an online section called #LoveMyShape, in which Orange Is The New Black star Danielle Brooks discusses how she learned to embrace her curves through her Lane Bryant ads, and model Katie Willcox wants you to know that you’re so much more than you see in the mirror.
Goodman explains, “We feature all sorts of outfits on our covers, with some more revealing than others. Our goal is to show that women are beautiful—no matter what they wear… So, whether that’s in a bikini or a leather jacket and jeans, we want our readers to know that being sexy is about being confident and owning who you are, not about the clothes you wear.” Or don’t wear, as the case may be.
Fluids: Fluid needs increase as women age. The reason: Kidneys become less efficient at removing toxins. “Drinking more fluids helps kidneys do their job,” Schwartz says. “Unfortunately, thirst signals often become impaired with age, so people are less likely to drink enough water and other fluids.” Rather than fret about how many glasses to drink, Frechman says, check the color of your urine. "It should be clear or very pale colored. If it becomes darker, you need more fluid.”
Iron: Iron, too, remains a critical nutrient. Adult women between the ages of 19 and 50 need 18 mg a day. Pregnant women should shoot for 27 mg a day. “The volume of blood almost doubles when women are pregnant, which dramatically increases the demand for iron,” Schwartz tells WebMD. After delivery, lactating women need far less iron, only about 9 mg, because they are no longer menstruating. But as soon as women stop breast-feeding, they should return to 18 mg a day.